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Peter Pilotto for Target Tag

7 Feb

Fab Collabo: Peter Pilotto for Target

 Let it be known, it is by no coincidence that high-end fashion powerhouse designers like Phillip Lim, Prabal Gurung, Jason Wu, Missoni, Issa, L'Wren Scott, Preen and Isabel Marant are collaborating with budget-friendly fashion retailers like Target, H&M and Aldo. With a new global economy, and the emergence of the ever growing thrifting phenomenon; fashion designers are tapping into a market share far beyond their traditional exclusive consumers who scour the racks at luxury department stores like Neiman Marcus, Bergdorf Goodman and Barneys. Albeit, powerhouse brands mainly design and manufacture garments far beyond a price point obtainable by the everyday fashionista; however, the recent designer-to-retail collaborations are indicative of a long lasting trend towards new beginnings.  The drive? The undeniable...
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